Here’s the truth that no marketer or designer wants to tell you: it mostly doesn’t matter how your website looks. All that really matters is how it performs.
The majority of my writing these days is away from public view and lives inside the inboxes of awesome people all around the world.
There’s a narrative rolling around the tech world and some political circles about the future of work — that many jobs will be displaced in the next ten to fifteen years. The story usually starts with driverless technology and the trucking industry or perhaps digital assistants and AI’s coming servitude. Another outcome of the coming technical revolution […]